6 things to include in your Easter window display!
It’s almost Easter time, and that means it's time for high street retailers to hop into action and transform their shopfronts into egg-celent vibrant and captivating displays! Window art advertising offers a powerful and cost-effective way to draw in customers, and this Easter is the perfect opportunity. Turn passersbys into customers this Easter with some of these enticing window display design elements:
1) Vibrant Colours
Research shows that using bright colours increases brand recognition by up to 80%! Capitalise on the vibrant Easter season by incorporating cheerful Easter hues such as pastel pinks, bright greens, yellows and blues to grab the attention of passersby. These colours will not only make your hand-painted window display visually appealing, but your glass window is guaranteed to stand out against neighbouring shops.
2) Easter Eggs
Possibly the most popular Easter association, including Easter eggs in your window art design will add a universally recognised symbol of renewal and joy to your shopfront. It will particularly capture the attention of children and families who enjoy taking part in Easter egg hunts. Easter eggs in your window art design will convey a message of celebration and invite customers to associate your shopfront with the positive spirit of Easter. You could even include a game for children where they could count all the Easter eggs in your window display to win a prize!
3) Bunnies
You’d be hopping mad not to include a bunny in your window art design - and here’s why:
The window art imagery of bunnies, often associated with the Easter Bunny, creates a whimsical and endearing aesthetic that both children and their parents will empathise with. Bunnies symbolise the arrival of spring and evoke the feeling of warmth, tapping into the emotional connection of your potential customers. This can turn your usual high street footfall into curious shoppers.
4) Spring Flowers: Daffodils, Tulips and Lilies
In any design, flowers add a touch of sophistication and elegance. However, during the Easter season, incorporating flowers into your window’s design convey the symbolism of purity and the rebirth of Springtime. These flowers especially bring a burst of colour and freshness to your window art. Blooming flowers statistically attract customers with the beauty associated with the holiday and season.
5) Chicks and Ducklings
These fluffy baby birds symbolise the presence of springtime and undoubtedly add a touch of cuteness, warmth and playfulness to your window art design. Including chicks and ducklings on the outside of your glass window will particularly appeal to families, evoking a feeling of happiness.
6) Easter Baskets
Easter baskets have a clear association with Easter egg hunts, gift-giving and the Easter Bunny. These are a great design element as they can be filled with colourful eggs, chocolates, or furry little animals, creating a captivating visual display that both children and adults can empathise with. Including an Easter basket in your design not only conveys the joy of giving associated with the Easter season, but it also illustrates your retail shop window as a destination for Easter essentials and gifts.
So why not create a window art advertising campaign this Easter?
Easter spending has seen consistent growth over the years. With 75% of Brits celebrating Easter in 2023 and roughly £457.6 million spent on Easter eggs, Easter is a fantastic time of year to amp up your shopfront advertising.
Why not find out more about our window art advertising services today. Click the button below to receive a free quote and design strategy for your unique high street business today!
